Tony in EMH is very definitely a movie sort of Tony in a lot of ways, but a lot of the major traits (partying, sex, booze) don't really translate in a kids show, so for me it tends to tip him more to comics canon. YMMV, of course.

I almost feel sorry for the Hulk franchise. I have a feeling it's not long for the Avengers. :\ Which sort of makes sense, in that he wasn't long for the team in comics either. (I was so surprised when he came back in EMH!)